SEO & Ads
Open the SEO workspace, choose the right visibility tool, and understand access when the add-on is inactive.
Open SEO in the main sidebar. The SEO workspace brings local search monitoring, Google Business Profile work, website audits and content planning into one product area.
Use the back arrow beside the SmileLine wordmark to return to the main workspace.
Choose a workspace page
SEO overview
Review visibility, attributed leads, recent wins and priority actions.
Search visibility
Track organic positions, local map grids, keywords and Search Console.
Google Business Profile
Audit a mapped profile, review proposed fixes against live Google state, prepare posts and upload photos.
Website SEO
Run a bounded website audit and send durable fix briefs to your developer.
AI visibility
Sample whether supported AI products mention and cite the practice.
Listings
Compare practice contact details across important directories.
Content Studio
Create researched, scored and clinically reviewed website content.
Reputation management remains in the same workspace for patient feedback and Google review replies.
Access and approvals
Your role determines whether you can read SEO results, manage tracking, approve proposed changes, publish Google posts or use AI drafting. Controls you cannot use are hidden or disabled.
Provider-backed work, including scans, research and AI samples, is queued rather than completed in the browser. The page refreshes when the retained result changes.
If the add-on is inactive
Existing retained results remain readable. New provider work, drafts and external updates pause, and the workspace shows a read-only notice. If you can view billing, use View SEO & Ads add-on to open Settings → Billing.
Advertising lives in its own workspace: see the Ads workspace for lead capture, conversion feedback and campaign management.