Forms and quizzes

Three sections on a Smileline website take enquiries: Enquiry form, Quiz and Call me back. Each one sends straight into Smileline: there is no endpoint to create and no field mapping to confirm. They are for practices in the United Kingdom and the United States: included on pay-as-you-go, and part of the SEO & Ads add-on on the older price list.

What happens to an enquiryCopy Anchor Link

An enquiry from a website page arrives like any website form: Smileline finds or adds the patient, opens a journey for the form's treatment and puts the new enquiry in Leads. The page it came from, its campaign parameters and the visitor's first visit are recorded for attribution. A quiz's answers and its result are listed on the enquiry under Additional information, each under its short name.

Every form section has the same settings:

• Heading, Introduction and the Button text.
• Treatment and Location: what the enquiry is filed under. Without a treatment, a new contact arrives as an enquiry in Leads for your team to triage.
• Message after sending, or After sending, go to a thank-you page instead of Stay on this page.

The form is set up in Smileline when you publish the page. Pages a visitor already has open keep sending correctly after you change a form and publish again.

Enquiry formCopy Anchor Link

Under Form fields, add up to 30 fields: Text, Email, Phone, Long text or Checkbox, each with a label and Required if it must be filled in. Name, email and phone fields fill the patient's details; everything a visitor typed is kept on the enquiry.

QuizCopy Anchor Link

A quiz asks a few questions one step at a time, then a contact step (first name, last name, mobile number, email), and shows a result. Under Questions and results:

• Questions: up to 19. Each has its wording, a Short name on the enquiry, an optional Hint, Required, and More than one answer if visitors may pick several. Each question has up to 12 Answers, optionally with a picture from your image library.
• Results: up to 12. Each has a title, What it says and a Button: Book online, Call the practice or No button. Under Shown when, add conditions such as "the answer includes any of" chosen answers. The last result, with no conditions, is for Everyone else: keep it last.
• Contact step heading: the heading above the contact details.

If something would stop the quiz working, Fix these before publishing lists it: a question without answers, two questions with the same short name, a result after the one for everyone else, a condition pointing at an answer that no longer exists, or no result for everyone else. A page with such a quiz can't be published until it's fixed.

Visitors see Step 1 of 4 and so on. Their answers are remembered in that browser tab for a day, so they can come back to the quiz, and Clear my answers forgets them straight away.

Call me nowCopy Anchor Link

Call me back is a short form: the visitor's name and mobile number. It's for people who want a call rather than a booking.

• Every call-back request reaches Leads straight away: a new enquiry, or someone you haven't called yet, goes to the top of Call now; someone you've already spoken to gets a call-back due now under Call-backs due.
• If your practice has the AI receptionist and you switch on instant AI callbacks on the website's Connections, the AI receptionist can call back straight away, inside your calling hours, when the visitor ticks the consent box. The calling window, consent and screening and your team's right to take a lead back still apply.

The page only promises what your setup will do. With instant callbacks on, it says "If we're open, we'll call you back within minutes; otherwise as soon as we open." (in the US, "…as soon as the office opens."). Otherwise it says "We'll call you back during opening hours." ("…office hours." in the US), and there is no consent box.

Consent wordingCopy Anchor Link

Every form shows a line about how the details are used, in your practice's name:

• UK: "Smile Dental will use your details only to reply to your enquiry."
• US: "By sending this form you agree that Smile Dental may contact you about your inquiry by phone, text and email, including automated calls and texts. Consent isn't a condition of purchase. Message and data rates may apply; reply STOP to opt out."

With instant AI callbacks on, the Call me back consent box reads "Yes, Smile Dental may call me back straight away using its automated assistant." in the UK, and "Yes, Smile Dental may call me back using automated technology, including an AI assistant. Consent isn't a condition of purchase." in the US.

Spam and failed sendsCopy Anchor Link

Forms carry a hidden field that only bots fill in, and a Turnstile security check that loads when a visitor starts typing. A submission that fails a check is never silently dropped: it's kept for review.

If a form can't send, the visitor sees "Sorry, your details didn't send. Please call us on" your number, "or try again." If there's still no answer after 20 seconds, they see "Your details are still sending. Please check your connection and try again, or call us on" your number. Trying again re-sends the same enquiry rather than a second one. When it sends, or the visitor's browser has kept it to send again on their next visit, they see your message, or "Thank you. We've got your details and will be in touch soon."

Forms don't send from share-preview links or from the editor.

In Settings → WebsiteCopy Anchor Link

Website forms appear in the list under Settings → Website with the others, so you can see their deliveries and leads. They are read-only there: their fields, mapping and status follow the page they're on. Changing one there answers "This form belongs to a website page. Change it in the website editor."